Top 10 Ideas For Press Releases To Gain You The Exposure And Attention You Deserve

Sometimes it’s hard to think of news for your company that you should be telling the world about through press releases.  Following is a list of ideas to get your press release campaign jumpstarted. Promotion or Hiring of a Person When someone is hired to a position or when someone is promoted, issue a release.  [...]

The Biggest Key in Networking is Follow Up- Make Sure You Do It!

If you meet someone at a networking event, make sure you follow up.  So many people go to an event only to take a stack of business cards and pile them in a drawer or on their desk. The biggest key in making networking successful for you is following up.  Make sure you do so. [...]

Your Ad Reps Can Be Your Greatest Advocates- Cultivate The Relationships

If you’re like a lot of people that manage a marketing budget, the thought of answering another call from an advertising representative is something you simply don’t want to do.  People are turned off by the typical “hard sell” mentality.  Fortunately, the majority of advertising representatives are now trained as consultative sales.  And, if you’re [...]

Create a “Meet and Greet” Mindset for Networking Success

To be successful at networking, you need to ensure you’re in the right mindset first. There are a few simple steps that you can follow when attending events to harvest the rewards of networking. An Attitude of Giving You must have an attitude of giving first.  If you approach potential contacts at networking meetings with [...]